Business Trends

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Risky Business; Changing Business Models To Do What You Love To Do
Maria Piscopo  |  Feb 01, 2006  |  0 comments

As photo businesses go, David Alan Wolters (www.DavidAlanWolters.com) started out as many of our readers--a 12-year-old kid with a camera trying to find a place for himself in the world. Again, like many of us, Wolters went on to work on the high school yearbook as a photographer. Raised in the small town of Spring...

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Self Promotion On The World Wide Web
Maria Piscopo  |  Jul 01, 2000  |  0 comments

Marketing on the World Wide
Web has become a very popular subject among photographers. I am always
asked about the topic when teaching my seminars and workshops. This
column is a gathering of information from a survey...

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Setting The Right Price; Rules Of The Negotiation Road
Maria Piscopo  |  Feb 01, 2005  |  First Published: Feb 04, 2005  |  0 comments

Whether you have been in business two years or 20, it can still be discomforting and difficult to discuss pricing if you don't know what to say and when to say it. Getting paid what you want is all about what you do and say at the beginning of a client relationship. It is very hard to try and change later. To get paid what you want you will need a clear and concrete...

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Shooting From The Heart
Maria Piscopo  |  Sep 01, 1999  |  0 comments

Whether you are just starting
your photography career or ready to give it a boost, consider working
with nonprofit organizations. It is the best opportunity for creative
and cost effective self-promotion you can findtod...

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Software For The Business Side Of Photography; Can One Program Do It All?
Maria Piscopo  |  Mar 01, 2006  |  0 comments

Thanks to reader Robin Gaines for the inspiration for this column. To approach her question, we talked to several photographers about their solutions, including those who work in the wedding and portrait, nature, and high-end commercial world of photography.

New York City-based photo industry consultant Gaines wrote, "I am desperately trying to find a way to...

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Stock Photography--Year 2000
Maria Piscopo  |  Jan 01, 1999  |  0 comments

As most professional photographers
have discovered, the business of stock photography has changed. It is
not just the photos left over from an assignment. It is not just old
photos sitting in a file drawer. It is apower...

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The Business Side Of New Technology
Maria Piscopo  |  Aug 01, 1999  |  0 comments

Today's photographers
often find their greatest business challenge is keeping up with new
technology. How do you keep track of new digital equipment and software?
How do you know what is right for you?
...

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The Digital State Of Stock Photography; Will Digital Replace Film As The Image Medium Of Choice?
Maria Piscopo  |  Mar 01, 2005  |  0 comments

To answer some current technical questions on the digital aspects of the business side of stock photography, we talked to three industry veterans: Rohn Engh of PhotoSource International (www.photosource.com), Rick Rappaport, owner of Rick Rappaport Photography (http://www.rickrappaport.com"...

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The Marketing Side Of Digital
Maria Piscopo  |  Mar 01, 2000  |  0 comments

One of the pioneers in the
business of digital technology is J.W. Burkey. He operates an eight-person
studio out of Dallas, Texas, and now works with his wife, Cathy, who
has worked as an art buyer and a stock photoedit...

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The Spontaneous Eye
An Interview With Miami-Based Robin Hill
Maria Piscopo  |  Oct 01, 2004  |  0 comments

Photos © 2002, Robin Hill, All Rights Reserved

From the start, everything about this photographer's success story fascinated me. First, Robin Hill was born in Nottingham, England (home of the legendary Robin Hood), and moved from England to Miami, Florida. Talk...

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The State Of Stock Photography
Expanding The Definition Of Usage
Maria Piscopo  |  May 01, 2004  |  0 comments

I know this is a big topic
to cover in a column so we will turn to Jim Pickerell for help. With
40 years photography experience including over 25 years in the stock
industry, Pickerell is a widely published author andin...

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What Clients Want What Clients Need
Maria Piscopo  |  Nov 01, 2003  |  0 comments

Most photographers think
that selling their work is all about images--but that is not the
case, especially in today's commercial photography marketplace.
But if you are not selling images, what is theclient...

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What Is In Store For 2004
Maria Piscopo  |  Dec 01, 2003  |  0 comments

After a year of interviewing
successful photographers in diverse fields from action sports to fine
art for this column and my own marketing workshops, I'd like to
offer a few thoughts to help you plan to face thec...

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What Photo Clients Want, A Survey
Maria Piscopo  |  Nov 01, 2001  |  0 comments

Photography is about commerce.
There are photographers and photography clients. It's a two-party
system! To be commercially successful, no matter what you do as a photographer,
your challenge is to understand what...

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What's Ahead For Imaging Artists In 2003
Maria Piscopo  |  Jan 01, 2003  |  0 comments

Business Trends...
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