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Joe Farace Posted: Jun 01, 2010 0 comments

“Of all of our inventions for mass communication, pictures still speak the most universally understood language.”—Walt Disney

 

It’s a photokina year and you know what that means; all of the camera manufacturers will be holding off their newest SLRs for launch at the big show in Germany this fall. While Canon was not at PMA, they officially launched the EOS-1D Mark IV...

Joe Farace Posted: May 01, 2015 0 comments

The reality is you can make portraits using any lens but most photographers will tell you the ideal portrait lens has a focal length in the range of 85-135mm. The first dedicated portrait lens was the 150mm f/3.3 Petzval developed in 1840, which had a 30-degree angle of view and was considerably faster than lenses of the period. It was so legendary that Lomography recently produced a new version for Canon EF- and Nikon F-mount cameras that costs $599.

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Joe Farace Posted: Sep 01, 2004 0 comments

Portraits From The Real World
Dick Sanders is an interesting guy. Like many of us, he became interested in photography while young, but the career path that led him to create the arresting images that populate this site (

Joe Farace Posted: Mar 01, 2005 0 comments

Riddle me this: What's the hardest thing to find on any location shoot? If you said, "clients who were on time," that would be partially true, but the correct answer is--an AC power outlet. They're even more difficult to find if you're at the beach, in a park, or as I often find myself, on a racetrack somewhere. One of the niftiest solutions...

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Joe Farace Posted: Nov 01, 2010 1 comments

“All power corrupts, but we need the electricity”—Anonymous

It was a dark and stormy night… Mary and I were watching a DVD when the house was hit with a massive power surge. For a second I wondered about my computers but quickly forgot about them until turning them on a few days later. My Mac Pro and peripherals that are connected to a hefty APC (

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Joe Farace Posted: Nov 01, 2009 0 comments

“Part of the inhumanity of the computer is that, once it is competently programmed and working smoothly, it is completely honest.”—Isaac Asimov

One possible answer to the proverbial question “what is pro gear” might rightly be answered in this month’s Web Profiles (I don’t want to ruin the surprise), but a more conventional answer will be found in...

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Joe Farace Posted: May 01, 2007 0 comments

"Never be afraid to try something new. Remember, amateurs built the ark, professionals built the Titanic."

While my quote of the month is from "anonymous," the subhead was a statement made by Ralph Waldo Emerson, who I think is of "Where's Waldo?" fame. In recent months, this column has featured some professional photographers who...

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Joe Farace Posted: Oct 21, 2011 Published: Sep 01, 2011 5 comments
Dick Stolley, who many consider Time-Life’s best managing editor, once told People magazine photographers that a successful image elicited a “Gasp Factor” from the viewer. Stolley believed that if the image stopped the reader, forced them to take a second look, read the headline, and perhaps the rest of the story, the photograph passed his test. Often the best photographs—those “Gasp Factor” ones—are made under less than ideal lighting conditions. These images are made on stormy days, at the crack of dawn, sunset, or in the dark of night when getting the proper exposure can be a distinct challenge. It is those precious fleeting minutes when the quality of light provides photographers with images that separate photographs from snapshots.
Joe Farace Posted: Dec 01, 2004 0 comments

All Photos © 2004, Joe Farace, All Rights Reserved

The Quantum Qflash T4d Digital is a serious flash unit that combines the form factor and user interface of the kind of high-end flash units that camera manufacturers charge big bucks for with the kind of power normally found in small monobloc studio strobes. Then there's that removable reflector that...

Joe Farace Posted: Oct 01, 2007 0 comments

More than 20 years ago, photographer and photographic genius Gary Regester showed us all how to create a lighting system that used two shoe-mounted flash units and would indeed fit inside a shoebox. Over the years I've tried to create something similar--a set of small electronic flash units and all the required ephemera that would fit inside a small carrying case. But I...

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