LATEST ADDITIONS

For our annual discussion on the business of wedding photography, I spoke to three wedding photographers who are finding success in doing what they love. One of the keys to their success is that their marketing ideas and tips illustrate top-of-mind awareness, which helps keep them foremost in their clients’ minds.

Julia Trotti is a photographer we feature a lot on Shutterbug.com because she always has a great way of explaining how she captures her professional quality portraits. Trotti’s the first to admit though that much of her time is spent in Lightroom and Photoshop post-processing her images to get them exactly the way she wants.

The following is something people tell me when I suggest using a plug-in or specialized software for enhancing or retouching portraits: “But you can do that in Photoshop!” That’s because when it comes to software for wedding, portrait, and boudoir photographs, everyone has an opinion—sometimes a strong one—even if they’re wrong.

One of the most common questions we get from Shutterbug readers is how do you take your photography skills to the next level to become a professional photographer. It’s not an easy question to answer because going pro doesn’t involve improving your photography skills alone.