Questions about the viability of travel photography as a way to make money are inevitable in my marketing workshops and classes. The allure is undeniable—it seems to be all about exotic places to visit and fascinating people to meet. While lots of photographers want to get into travel photography, it’s also one of the most competitive fields in freelance photography.

Travel photography is one of the most oft-named areas of interest by photographers polled in my marketing workshops and classes. The allure is undeniable--it seems to be all about exotic places to visit and fascinating people to meet. While lots of photographers want to get into travel photography it's also one of the most competitive fields in free-lance...

Today’s wedding photography business uses many different self-promotional tools ranging from traditional bridal shows to social media advertising. No one photographer has the “right” way to run a wedding business; each photographer’s targeted wedding clientele, their individual photography style and business plan will dictate how differently they market and find clients.

The past few years have witnessed many challenges to those who want to earn money with their photography for both full-timers and those who use their talents to earn extra income. One area that has remained strong, indeed grown, is the family portrait business. Photographers have seen the need to adapt to changes in their clients’ expectations and tastes and, as importantly, the changing pace of technology. In addition, there are important marketing considerations that contribute to success as well. In this article I talk with Kim Campbell, Orit Harpaz, Vonda Hussey, and Michelle Tricca to gain their insight on the family portrait business. Please use the “Web Resources” listed at the end of this article to help you visit their websites so you can see more of their dynamic and exciting work.