Geared Up

One of the hallmarks of fine art photography is the production of archival prints. Which begs the question, does the social media generation care about a print’s longevity or photographic prints at all? Maybe that changes when you drop five figures on a fine art print or hire a high-end photographer to create a portrait you expect to last as long as a traditional silver-based print.

In contemporary lighting equipment there are trends and there are fads with some gear seemingly having equal parts of both. And they just aren’t boxes of light anymore; they are lightsabers, small studio lights with big output, and everywhere you look it’s LED lighting in every size, shape, and price.

The following is something people tell me when I suggest using a plug-in or specialized software for enhancing or retouching portraits: “But you can do that in Photoshop!” That’s because when it comes to software for wedding, portrait, and boudoir photographs, everyone has an opinion—sometimes a strong one—even if they’re wrong.

“Landscape photography is the supreme test of the photographer, and often the supreme disappointment.”—Ansel Adams