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Staff Posted: Apr 06, 2009 0 comments

Lensbaby announces a new 0.42x Super Wide Lens for use with their new line of selective focus lenses – The  Composer, The Muse, The Control Freak and their companion Lensbaby Optic Swap System consisting of Double Glass, Single Glass, Plastic, and Pinhole/Zone plate interchangeable optics.

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Staff Posted: Oct 12, 2009 0 comments

Nikon announced the AF-S DX NIKKOR 18-200mm f/3.5-5.6 ED VR II and the AF-S NIKKOR 70-200mm f/2.8G ED VR II, two telephoto zoom lenses further refined to provide photographers with exceptional optics for outstanding image clarity and sharpness, both featuring Vibration Reduction (VR II) image stabilization. The 18-200mm, Nikon’s best-selling premium high-ratio zoom ever, offers enthusiasts excellent versatility. The 70-200mm f/2.8, now benefiting from Nikon's exclusive Nano Crystal Coat, retains its status as a preeminent choice for discerning professionals in a multitude of shooting disciplines.  

Both of these lenses use Nikon’s VR II image stabilization technology, which is engineered specifically for, and optimized to, function most effectively for each lens design to substantially reduce camera shake-related image blur.  VR II allows photographers to shoot handheld at as many as four shutter speeds slower than would otherwise be possible, better assuring dramatically sharper images—even in challenging lighting conditions. Two VR modes are available: “Normal” mode, ideal for everyday use and panning a subject; and “Active” mode, for use in instances where more constant vibration (i.e. camera shake) is present, such as when shooting from a moving vehicle. 

The “go-to” lens of demanding professionals and serious enthusiasts, the 70-200mm f/2.8 is one of the most useful and sought after high-performance lenses for sports, wildlife, portrait, travel and news photographers. Nikon has further refined the lens, with an enhanced optical formula featuring seven extra low dispersion (ED) glass elements. These elements provide the ultimate in rendering characteristics to capture vibrant, high resolution images with optimal contrast. Image quality is further enhanced by Nikon’s Nano Crystal Coat, which reduces instances of lens flare and ghosting, elevating optical performance, even in tricky conditions such as those found in professional sports settings and stage events.

Designed to deliver the pinnacle of image quality in a wide variety of conditions, the new 70-200mm VR II lens also includes a Silent Wave Motor (SWM) for fast, quiet autofocusing. The SWM takes full advantage of 3D tracking autofocus (AF) systems, such as those found on the FX-format D3X, D3 and D700 D-SLR cameras. Three focus modes are available - M, A/M and M/A - for automatically focusing, manually focusing or fine tuning AF performance to best suit the photographers’ needs. Nine rounded diaphragm blades contribute to a more attractive bokeh, allowing photographers create soft and more naturally separated backgrounds that better highlight the subject.

The AF-S DX NIKKOR 18-200mm, the next generation of Nikon’s all-time best-selling premium high-ratio zoom, combines an 11X zoom range with VR II to provide DX-format enthusiasts with an extremely versatile zoom range in a compact form-factor. Nikon enhanced construction to include a zoom lock switch, to allow photographers to secure the lens barrel at its minimum length, eliminating the natural gravitational effect that can draw the barrel downward during transport. The inclusion of Nikon’s exclusive Super Integrated Coating (SIC) reduces instances of ghosting or flaring. Whether shooting artistic landscapes or vacation snapshots, this lens provides fast and quiet AF operation with the help of Nikon’s SWM technology.

Designed to be a one-lens solution and weighing in at a scant 19.9 ounces and measuring only 3.8 inches in length, this lens provides an extraordinary (35mm equivalent) picture angle of 27-300mm when mounted on any Nikon DX-format camera such as the new D300s or D3000 D-SLR cameras. Additionally, the optical formula contains two ED glass elements and three aspherical lenses to minimize chromatic aberration and distortion. The resulting images exhibit extreme sharpness, extraordinarily vibrant color and crisp contrast.

Price and Availability
The AF-S DX NIKKOR 18-200mm f/3.5-5.6 ED VR II lens is scheduled to be available at Nikon authorized dealers beginning September 2009 at an estimated selling price of $849.95. The AF-S NIKKOR 70-200mm f/2.8G ED VR II lens is scheduled to be available at Nikon authorized dealers beginning November 2009 at an estimated selling price of $2399.95.  For more information, please visit www.nikonusa.com.

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Staff Posted: Oct 02, 2008 0 comments

Bogen Imaging proudly announces a free webinar titled “Selling Your Products Online? Learn How to Shoot Products that Sell Themselves.” The course will be held from 2:00 p.m. to 3:00 p.m EDT, on Friday, October 3, and will provide businesses, especially the growing number of online retailers that shoot their own product photography, with valuable information on how to produce more effective, ready-to-use digital images.

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Staff Posted: Apr 01, 2009 1 comments

Wacom today unveils the long anticipated  Intuos4, a revolutionary new professional pen tablet that delivers new features and unparalleled performance to photographers, designers and artists seeking optimal control and improved productivity. Inspired by members of Wacom’s professional community, the next generation.

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Staff Posted: Oct 28, 2009 0 comments

Leica Camera AG, Solms presents the LEICA M9, the world’s first digital rangefinder camera with a full-format 24 x 36mm sensor. As the world’s most compact full-format system camera, the M9 extends the legendary heritage of the Leica rangefinder M System and unites over 50 years of continuous technical improvements to the system with the best in cutting-edge digital technology.

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Staff Posted: Nov 14, 2008 0 comments

Named after famous Japanese poet Ono no Komachi, who was renowned for her beauty, the E-420 Komachi Kit certainly lives up to its namesake. The new limited-edition kit caters to those looking for amazing image quality in a small and light digital SLR (single lens reflex) camera with an elegant design.

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Staff Posted: Jun 08, 2009 0 comments

Interfit is pleased to announce the arrival of a new brand, STROBIES, for use with many of the leading manufacturers hotshoe flashguns.

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Staff Posted: Nov 04, 2009 0 comments

Nik Software announced Viveza 2, an upgraded plug-in for selective color and light control. Available in December, Viveza 2 now offers users robust global adjustments and precise selective controls that utilize Nik Software’s award-winning U Point technology. Viveza 2 eliminates the need to create complicated selections or layer masks and provides a powerful solution for users looking to save time and effort when editing images.   

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Staff Posted: Aug 07, 2008 0 comments

PictureCode today released the Noise Ninja plug-in for Aperture 2.1, Apple's
photo editing and management software. The Noise Ninja plug-in allows Aperture
users to take advantage of powerful technology to remove noise and grain from
digital images without having to leave Aperture.



Noise Ninja is ideal for low-light or fast-action shooting situations --
including news, sports, wedding, and event coverage -- where high-ISO photography
is required and the resulting noise compromises the image. Using patent-pending
technology developed by a former professor of computer science, Noise Ninja's
powerful, best-of-breed technology yields an unmatched balance of noise suppression
and detail preservation, achieving natural-looking results with excellent avoidance
of artifacts.

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Staff Posted: Dec 24, 2008 0 comments

DxO Labs has unveiled www.dxomark.com, a new website delivering key objective metrics of sensor performance for a variety of cameras measured directly on the RAW image. Available as a free online resource, dxomark.com makes it possible for the first time to assess the intrinsic quality of a camera before the impact of any RAW conversion.

“There are many valuable resources reviewing the image quality of digital cameras, but none of them consider the actual RAW signal straight from the camera sensor,” explains Nicolas Touchard, Vice President of Marketing, DxO Labs Image Quality Evaluation business. “Demanding photographers who shoot in RAW should only care about the genuine quality of the RAW image, yet until now they have had to rely on measures based on converted RAW images, obviously biased by the processing applied to them, whether embedded or performed offline with a software RAW converter. Furthermore, as RAW converters evolve and improve, the latent potential of RAW images can only be gauged by analyzing the RAW images themselves, projecting the potential quality achievable with the ultimate RAW converter. This is why we believe that our approach will dramatically change the way photographers evaluate digital cameras.”

dxomark.com provides in-depth measurements of all the relevant characteristics of a sensor: actual ISO sensitivity (which generally differs from the value reported by the camera), signal-to-noise ratio (SNR), dynamic range, tonal range, color depth and sensitivity, metamerism, etc. dxomark.com already covers 50 popular cameras, including Digital Single-Lens Reflex (DSLRs) and high-end bridge cameras offering RAW image format. The site will be updated on a regular basis with new cameras.
dxomark.com RAW image quality database relies on DxO Analyzer, the world’s leading turn-key laboratory solution for image quality evaluation. Thanks to its accuracy, completeness, and reliability, DxO Analyzer has become the reference tool for numerous leading imaging industry players, photography magazines and websites.

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