Joe Farace
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Show Reports
Joe Farace Jun 01, 2003 0 comments

The Digital Doings At PMA

The Earnest E. Mau Memorial Award
As digital imaging goes mainstream, consumer digicams have become more and more homogenous, with various manufacturers slavishly copying other's more innovative ideas. For those companies who've...

Software & Computers
Joe Farace Apr 01, 2006 0 comments

"A common mistake that people make when trying to design something completely foolproof is to underestimate the ingenuity of complete fools."
--Douglas Adams

Like a lot of photographers, I take some things for granted. When inserting a CompactFlash card into a camera and capturing lots of images, I assume that I'll be able to transfer...

Digital Innovations
Joe Farace Nov 01, 2006 0 comments

"He felt that his whole life was some kind of dream and he sometimes wondered whose it was and whether they were enjoying it."--Douglas Adams

In the April 2006 issue of Shutterbug I recounted a story about methods used to rescue image files from a corrupted memory card. In response I received a couple of useful suggestions from readers: The first was from...

Joe Farace Apr 10, 2012 Published: Mar 01, 2012 0 comments
“Lighting is really common sense and personal observation. This is applied to a few rules of photography which cannot be broken and to others which I tend to bend a little.”—Paul Beeson

A monolight or monobloc to our European friends is a self-contained studio flash that is typically, but not always, powered by an AC power source and allows for different light modification devices, including reflectors, light banks, or umbrellas. The key phrase in that last sentence is self-contained. To my way of thinking the biggest advantage monolights possess is just that—if you’re shooting on location or for that matter anywhere and the power pack in a pack and head system stops working, so do you. If you have a couple of monolights and one of them fails, you can still shoot.

Web Profiles
Joe Farace Feb 07, 2013 Published: Jan 01, 2013 0 comments
The new year is a good time for a creative rebirth, so instead of trotting out all of those same old New Year’s resolutions why not try something to help you grow as a photographer? A few years ago I created an online gallery called “2011 Photo of the Day,” which was one of the hardest things I ever tried yet at the same time was rewarding because the commitment forced me to make a new image every day, even when I didn’t feel like it. Last October I introduced you to four photographers and their individual approaches to producing a photograph-a-day blog. If you missed it, you can read it on Shutterbug’s website. This year, I resolved to try a photo-a-day project in 2012 using the free Tumblr (www.tumblr.com) platform so there’s no excuse that you can’t do the same thing. If you follow me on Tumblr (http://joefarace.tumblr.com), I’ll follow you back so we can see how each of us does during the year.
Web Profiles
Joe Farace Oct 11, 2013 Published: Sep 01, 2013 0 comments
Here are a few ABCs of web design to keep in mind when working on your site. A) Add something new each week. This is doubly important for blogs because search engines look for regular activity; the more and regular activity there is, the higher it will move the site in rankings when people look for photographers. B) Bigger is not necessarily better. Large file sizes cause a page to load slowly and, as I mentioned before in this column, the longer it takes, the more likely a person visiting the site will bail. Big file sizes also means it takes longer for a search engine spider to crawl your site. C) Colors should be simple, avoiding a strong graphic or photographic background. What works in print doesn’t always look good on a backlit monitor. A site’s focus should be on your photographs, not its design.<
Lighting Equipment
Joe Farace Nov 01, 2010 0 comments

As studio lights have gotten bigger and shoe-mount flashes more sophisticated, on-location photographers increasingly have reached for speedlights to solve lighting problems.

Digital Innovations
Joe Farace Jan 01, 2010 0 comments

“Happiness can be found, even in the darkest of times, if one only remembers to turn on the light.”—Albus Dumbledore in Harry Potter and the Prisoner of Azkaban

Updating to Photoshop CS4 was a rude awakening. I’d put it off because the changes didn’t seem substantial enough but over time I finally realized it was a good idea, at least until I tried to make a...

Accessories
Joe Farace Dec 01, 2008 0 comments

“The night we met I knew I needed you so…”—Ronnie Spector & The Ronettes

If you like having fun with distortion and soft focus you already know about Lensbabies, but did you know that, like the three bears—Cornelius, Alice, and Muffy—there are now three Lensbaby lenses and they are called Composer, Muse, and Control Freak? (I’ll let you figure...

Digital Innovations
Joe Farace Jul 01, 2008 0 comments

"I have lost friends, some by death...others through sheer inability to cross the street."--Virginia Woolf

Robert Waxman Camera in Denver made my first Kodak Photo CD on July 7, 1992. That's a long time ago in digital years, which are a lot like "dog years." Back then Photo CD was a simple, inexpensive way for photographers to...