Jon Sienkiewicz

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Jon Sienkiewicz  |  Feb 26, 2023

DALL·E 2 from OpenAI (the folks who gave us ChatGPT) uses AI to convert plain language text strings into realistic images and art. We typed in “Digital camera that looks like a red pepper” and DALL·E 2 generated the image you see here (we added the Shutterbug nameplate). For lovers of imaging, DALL·E 2 is addictive. Read more to view a few other things DALL·E 2 generated for us, and learn how to begin turning your words in pictures.

Jon Sienkiewicz  |  Oct 02, 2020

See a spot of color you like? Scan it with this $59 doodad and instantly your smartphone shows the RGB values – and a lot of other stuff, including what brands and shades of paint to buy to match that color accurately. The Datacolor ColorReader EZ DC10-3 even suggests a full palette of other colors that complement the sample scanned. For photographers it’s a chance to objectively identify colors numerically and replicate them in Photoshop.

Jon Sienkiewicz  |  Oct 10, 2019

Pssst! Got two minutes? Calibrate your monitor with the new Datacolor SpyderX Elite so that you’re not looking at your image gallery through a dirty screen door.

Jon Sienkiewicz  |  Sep 18, 2020

Don’t gamble with your image files. If you’re serious about the pictures you take, be serious about the memory cards you use to store them. There is a handful of reliable, consistently dependable brands available, and one of the most popular with advanced photographers is the Delkin Black lineup. Let’s zero in on their latest SD card and find out why.

Jon Sienkiewicz  |  Apr 11, 2019

Answer quickly—what is the brand and capacity of the memory card that’s in your primary camera right this minute? Don’t know? Read this and you might want to switch to a card made by Delkin Devices.

Jon Sienkiewicz  |  Dec 26, 2019

Yup, that’s right. Our friend Where’s The Flash (WTF) peers into his alleged crystal ball and answers all of your questions about life, photography and anything made with tomato sauce. If he doesn’t know the answer, he’ll be proud to lie to you.

Jon Sienkiewicz  |  Oct 16, 2012  |  First Published: Sep 01, 2012

It’s a good thing that early photographers didn’t have to pass through airport security with their flash equipment. The pyrotechnics they used to light a scene would surely have merited more than a pat down. Many years ago, long before the flash tube or flashbulb, a century or so before the Flashcube, cameramen used a flash powder called thermite.

Jon Sienkiewicz  |  May 01, 2007

Stop shooting! That’s the first thing to do when you accidentally delete an image file or inadvertently format a memory card full of images.

Jon Sienkiewicz  |  Apr 29, 2022

Freezing rain is falling, your tomcat is suing you for royalties from the YouTube videos he starred in, and every bird in the city boycotts your feeder because of your snoopy telephoto lens. Cheer up! We all have those days when we feel like f/16 in an f/1.4 world. But there’s always something to take pictures of—and it often can be found as close as our own kitchen.

Jon Sienkiewicz  |  Aug 30, 2025

Things were tough for photographers during the Stone Age. No camera bags; no photo backpacks, either. Some citizens were so starved for visual stimulation that they resorted to painting stick figures on the walls inside their caves, or building granite astronomical clocks. Others just bided their time, waiting to evolve. [This story originally appeared in 2018 and has been updated to purge the fibs. Mostly. — Ed. ]

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