LATEST ADDITIONS

While branding might not be as sexy a topic as fashion or travel photography, it’s a critical element to making your photography business a success. Fortunately, we have a good group of educated and experienced photographers to help bring us up to date on what branding is, how to create it, mistakes to avoid, and why it’s so important to your business. Bottom line? Marketing your photography with a strong brand message will give you a competitive edge and get you paid what you are worth. I want to thank my patient contributors for sharing their knowledge and lessons with us: Casey Bevington, Matthew Dutile, Andrew Fingerman at PhotoShelter, Karen Hirsch, Giulio Sciorio, Beth Taubner at Mercurylab, and Daniel Waters at Get Pro Photo. They gave so many good ideas and tips that you will want to take notes!

This assignment was simple but it was also highly competitive. Yes, we received many lovely landscape photos in our Picture This! gallery on Shutterbug.com, but we were looking for something extra special. And we got it, with these 10 images from readers offering incredible and unique vistas.

Rokinon unveiled two new high-speed lenses today: the 21mm F1.4 wide angle and 50mm F1.2 portrait lens. Designed for mirrorless compact system cameras, these lenses are available in mounts for Sony E Micro 4/3, Fuji X and Canon M cameras in black or silver models.

In a new photo feature, we’re spotlighting “Images of Autumn” from our online reader gallery. Today’s image of autumn is a beautiful shot of Zion National Park in the fall by Constance Reid.