Staff

Nik Software announced today that Color Efex Pro 3.0, its popular digital photographic filters for retouching and creative enhancements, is now available for Adobe Photoshop Lightroom 2.3 and higher. The update is free to current owners of Color Efex Pro 3.0.

“We are very pleased to offer for Lightroom users two of our most popular products, Viveza and Color Efex Pro 3.0,” said Michael J. Slater president and CEO of Nik Software. “Now photographers using Lightroom can utilize our unique Color Efex Pro filters and take advantage of our U Point technology to selectively apply enhancements without the need for any complicated masks.”

Color Efex Pro 3.0 installs as a plug-in for Lightroom 2.3, itself a free update from earlier versions and available for download at www.adobe.com/downloads/updates. Once installed, Color Efex Pro 3.0 is accessible via the Lightroom Photo>Edit In… menu. Edits made using the plug-in within Lightroom are non-destructive in nature, with edits applied automatically to a newly generated TIFF file and not the original. It also takes advantage of Lightroom and its efficiencies for every day tasks, like the ability to edit multiple images in one session, saving time for photographers.

Color Efex Pro 3.0 filters are the leading photographic filters for digital photography. Widely used by many of today's professional photographers, the award-winning Color Efex Pro includes U Point technology for precise selective control and offers 52 traditional and stylizing filters that let users quickly and easily perform high quality retouching, color correction and creative enhancements. For more product information including video lessons visit: www.niksoftware.com/colorefexpro.

All Nik Software plug-in products now feature Nik Software’s patented U Point technology which revolutionizes the way photographers edit. U Point powered Control Points give photographers precise selective editing functions without the need to create complicated selections and layer masks. This innovative technology is easy to use and works directly on the image, empowering photographers to make selective enhancements in a fraction of the time needed by using other methods. 

Nik Software also announces that all of its remaining photographic filter products are being updated to support Lightroom. The next plug-in will be Silver Efex Pro. As these Lightroom-compatible versions become available, current owners will receive updates free of charge. All products are expected to be available by the end of the second quarter of 2009.

Nik Software has announced the availability of its new
Complete Collection of the company’s award-winning digital imaging
software products. This new product bundle includes all of the latest
versions of Nik Software’s products available at a discounted price of
$599, which represents a savings of $450 if purchased separately.

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Nik Software announced that Silver Efex Pro, its popular digital photographic plug-in offering the most advanced, complete, and straightforward black-and-white solution, is now available for Adobe Photoshop Lightroom 2.3 and higher. The update is available now as a free download to current owners of Silver Efex Pro.

Silver Efex Pro installs as a plug-in for Lightroom 2.3, itself a free update from earlier versions and available for download at www.adobe.com/downloads/updates. Once installed, Silver Efex Pro is accessible via the Lightroom Photo>Edit In… menu. Edits made using the plug-in within Lightroom are non-destructive in nature, with edits applied automatically to a newly generated TIFF file and not the original. It also takes advantage of Lightroom and its efficiencies for everyday tasks, like the ability to edit multiple images in one session, saving time and increasing www.niksoftware.com/silverefexpro.

The fully compatible Silver Efex Pro product, offering support for Adobe Photoshop, Lightroom, and Apple Aperture, is available immediately for electronic delivery directly from Nik Software (www.niksoftware.com) or through specialty camera retailers. A complete list of resellers may be found at www.niksoftware.com/resellers. Current owners of Silver Efex Pro may download a free update at www.niksoftware.com/lightroom.

The suggested retail price of Silver Efex Pro is $199.95. Silver Efex Pro installs as a plug-in for Adobe Photoshop, Lightroom or Apple Aperture 2.1 and is available for Windows and Macintosh operating systems, including Vista and Leopard. For more information about Silver Efex Pro, including video tutorials showing the software running within Photoshop, Lightroom and Aperture and a free 15-day fully functional trial version, please visit www.niksoftware.com/silverefexpro.

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Nikon Inc. has announced the next addition to the NIKKOR lineup with the new AF-S DX-NIKKOR 10-24mm f/3.5-4.5G ED lens. Compact and lightweight, the new 2.4x zoom DX-NIKKOR lens offers a focal length of 10 to 24mm, creating a picture angle ranging from 109-degrees to 61-degrees (FX-format equivalent of 15-36mm).

The AF-S DX-NIKKOR 10-24mm f/3.5-4.5G ED lens offers an array of versatile Nikon technologies, including Nikon’s compact Silent Wave Motor (SWM) technology for quiet, fast and accurate autofocus performance.  An advanced optical formula, featuring two extra-low dispersion (ED) glass and three aspherical lens elements renders stunning images while minimizing distortion, a common problem with ultra wide-angle lenses.

Fully compatible with Nikon’s complete line of DX-format digital SLR cameras – including the D300, D90, D60, D40 and the newly announced D5000 – the AF-S DX-NIKKOR 10-24mm f/3.5-4.5G ED lens enables photographers to broaden their view in new and interesting ways.  FX-format shooters can also benefit from the AF-S DX-NIKKOR 10-24mm f/3.5-4.5G ED, as Nikon’s FX-format cameras – the D3X, D3, and D700 – will automatically apply the DX-Crop Mode when shooting.

The AF-S DX-NIKKOR 10-24mm f/3.5-4.5G ED will be available at Nikon authorized dealers beginning May 2009 at an estimated selling price of $899.95*.  For more information, please visit www.nikonusa.com.

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