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Press Release  |  Mar 20, 2012
Booq unveils the new versatile Python camera bag collection. The needs of photographers and ambitious photo enthusiasts have evolved. With iPads, ultra-compact laptops and cameras of various form factors being integral parts of a photographer’s life, the Python collection accommodates this gear through refreshingly innovative design solutions and functional protective elements, all in strikingly elegant designs. Each of the four new camera bags caters to unique user requirements and all are available at booqbags.com and retailers throughout the country.
Press Release  |  Mar 19, 2012
Zookbinders Inc. (www.zookbinders.com) has revamped its customer service approach with initiatives that make doing business easier and more profitable for professional photographers. The company’s renewed commitment to service excellence includes formation of The Zookbinders Customer Advisory Board and introduction of its customer loyalty program Zook Rewards.
Press Release  |  Mar 16, 2012
Lensbaby, announced the availability of its 80mm Edge 80 Optic, the newest addition to its Optic Swap System. This new optic is compatible with the Lensbaby Composer Pro, Composer, Muse, Scout and Control Freak, and will transform any of these bending lens bodies into a tilt lens that delivers a selective slice of sharp focus through an image. Like the Lensbaby Sweet 35 Optic, the Edge 80 features Lensbaby’s internal 12-blade adjustable aperture.
Press Release  |  Mar 15, 2012
Alien Skin Software announces the immediate availability of Exposure 4, the new version of its photography effects plug-in for Adobe® Photoshop®, Photoshop Elements, and Photoshop Lightroom®. Exposure provides accurate film simulation and a wide range of creative effects in a simple interface.
Press Release  |  Mar 14, 2012
Topaz Star Effects is a creative effects filter that allows you to create unique star effects by manipulating and enhancing the various light sources within your digital images. With just a few clicks you can easily transform points of light within your image to create stunning lighting and star effects, supplement existing light sources, change or enhance image mood, add shimmering effects to things like water and jewelry, and much more.

Here are some of the unique features found in Topaz Star Effects:

1. Selective Brush. Intuitive selective adjustment brush that allows you to select the light sources in your image that you want to show (or hide) star effects.

Press Release  |  Mar 13, 2012
Nearly everyone owns a point-and-shoot that can take pictures up close, whether a digital compact or the camera in a cell phone. Getting the right light isn’t so easy, though: Built-in flash units can wash out the subject, and the surrounding light often isn’t adequate for a clear, colorful picture. LitePad, an exciting new product available from Visual Departures, is the solution. It’s a bright, flattering, easy-to-use light source that fits in a pocket, ready for your next close-up.
Press Release  |  Mar 12, 2012
In a personal letter to the company’s loyal customers, Sigma Corporation CEO Kazuto Yamaki today announced that, starting next month, Sigma’s 46-megapixel SD1 DSLR will be renamed the SD1 Merrill in honor of Richard “Dick” Merrill, the late co-creator of the Foveon X3 Direct Image Sensor technology. The otherwise unchanged DSLR will also be sold at a lower price that reflects new efficiencies in the camera’s production.
Press Release  |  Mar 09, 2012
Lighting Diagram.com is a web app allowing photographers to create and share high quality Lighting Diagrams easily using just a web browser. (Lighting Diagram doesn't currently support Internet Explorer although there are future plans to support it. Browsers tested and supported include:- Google Chrome, Safari, Firefox, and Opera.)
Press Release  |  Mar 08, 2012
Olympus launched the Olympus E-M5, the first of the new Olympus OM-D (OM Digital) Series of Micro Four Thirds products. Designed to meet the needs of advanced photographers, the Olympus E-M5 is packed with a built-in electronic viewfinder, superior image technology, blazing fast speed and total creative control in a classic, rugged body ready for sand, sun, sleet or snow.
Press Release  |  Mar 07, 2012
Nikon Inc. announced the highly anticipated D800 HD-SLR, engineered to provide extreme resolution, astounding image quality and valuable video features optimized for professional still and multimedia photographers and videographers. A camera with an unmatched balance of accuracy, functionality and image quality, the Nikon D800 realizes innovations such as a high resolution 36.3-megapixel FX-format CMOS sensor, a 91,000-pixel RGB Matrix Metering System, Advanced Scene Recognition System and many other intuitive features designed to create the preeminent device for the most demanding photo and video applications.
Press Release  |  Mar 06, 2012
Tamron Co., Ltd. announced the development of the SP 24-70mm F/2.8 Di VC USD (Model A007), the world's first full-size high-speed standard zoom lens equipped with VC (Vibration Compensation) image stabilization and USD (Ultrasonic Silent Drive), with resolution at the top of its class. The lens will be developed for Canon, Nikon and Sony mounts. A release date has not been announced.
Press Release  |  Mar 05, 2012
Quantum’s Omicron Flash/Video Ring Light utilizes 80 LED lamps – with a new twist. Omicron is the first “Chromatically Correct” LED light for photo, video and HDSLR video. White-only LED sources leave spectral gaps compared to traditional and natural light sources. Quantum has critically filled in those gaps with compensating colored LEDs to provide the most natural light spectrum. Furthermore, thanks to the ring design, the colored shadows of other compensated LED light sources are eliminated.
Press Release  |  Mar 02, 2012
After two years of planning HTV will launch on February 2 offering viewers a range of channel options, including education and training videos, product information, global news and events plus peer videos submitted by Hasselblad photographers worldwide.

Chris Russell-Fish, Hasselblad’s Global Sales and Marketing Director said: “This is a very exciting project for us, our customers and trade partners like broncolor, Epson and SanDisk”.

“We are working with award-winning digital specialists Skylab to produce a comprehensive standalone platform – primarily an education and research tool of ‘all things Hasselblad’. It will be easy to use but with all the appropriate functionality, including options to download PDF information photographers may find useful after browsing a particular video.”

Press Release  |  Mar 01, 2012
Lensbaby announced the addition of its new macro photography accessories for its lens bodies and optics, the Lensbaby Macro Converters. These Macro Converters help Lensbaby photographers create close-up, dreamy and artistic photos while blurring out distracting elements.
George Schaub  |  Apr 09, 2012  |  First Published: Mar 01, 2012

The diminutive Nikon 1 series of cameras, including the J1 reviewed here and the coming V1, introduces the new CX-format CMOS sensor to the interchangeable lens, mirrorless camera field, which we dub Compact System Cameras. The sensor is smaller than APS-C and Micro Four Thirds sensors, coming in at a 2.7x multiplication factor using standard 35mm focal length designations. The 10.1-megapixel sensor has a native speed of ISO 100, with speeds up to 3200, and 6400 with a 1 EV push.

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