LATEST ADDITIONS

Shutterbug Staff | Aug 14, 2006 | 0 comments

The
organizers of photokina will be bringing the "imaging is more" slogan
to life with a diverse program of top-quality supporting events. This program
will provide real added value to the international trade visitors and end-consumers
of photographic products. At the heart of the events for imaging professionals
from around the world will be the opportunity to share information on the latest
sector trends at the international level. In addition, exciting events for the
general public will offer interested consumers an insight into innovations in
the world of digital imaging.

New: International panel discussion on digital printing

On the second day of the fair, the Deutsche Drucker Verlagsgesellschaft in cooperation
with Koelnmesse will be organizing a panel discussion that will address issues
related to digital printing. Appropriately, the event will be titled "Digital
Printing: Innovative Products and Systems for the Imaging Market" with
international participants. According to the latest information, the participants
will be Antonio Perez, President and CEO of Kodak, Anne Mulcahy, Chairman and
CEO of Xerox, and Vyomesh Joshi, Executive Vice President of Hewlett Packard's
Imaging and Printing Group. The discussions will address the wealth of possibilities
for the printing of digital consumer photos and innovative products for professional
large-format printing.

(September 27, 2006, Congress Center North)

International Specialist Trade Center Service

I information and convenience will be the main issues of the International Specialist
Trade Center in Passage 2/4. The center will be open exclusively to international
trade dealers, the most important target group of the World of Imaging. The
International Specialist Trade Center is supported by the Federal Association
of the Technical Retail Trade (BVT), which represents the interests of all specialist
trade groups that sell digital imaging products.

The focal point will be the BVT Business Lounge. Each morning, dealers can prepare
here thoroughly for an effective and efficient visit to the fair. The services
and information offered include detailed trade fair information, specific product
details, individual problem solving and access to special databases. For example,
GfK Marketing Services will be offering ENCODEX, an electronic database containing
master data for products and featuring a new product catalogue that provides
access to a comprehensive range of imaging products at the touch of a button.
Convenience will also be the name of the game at a spacious meeting area, where
participants can hold in-depth talks. Meanwhile, visitors can relax and take
some time out from the hectic fair in a quiet lounge.