Business Trends

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How To Improve Your Internet Marketing
An Interview With Photographer Rick Etkin
Maria Piscopo  |  Jun 01, 2004  | 

I have seen a lot of web
pages from photographers in my role as photo rep, writer, and consultant,
so it was especially rewarding to spend some time with photographer
Rick Etkin and discuss his new website,

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The State Of Stock Photography
Expanding The Definition Of Usage
Maria Piscopo  |  May 01, 2004  | 

I know this is a big topic
to cover in a column so we will turn to Jim Pickerell for help. With
40 years photography experience including over 25 years in the stock
industry, Pickerell is a widely published author andin...

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Marketing Your Style
A New Business Model For Selling Portraits
Maria Piscopo  |  Apr 01, 2004  | 

The traditional portrait business has changed with new technology and new client needs and requests. Fads come and go, but the one thing all portrait photographers have to face is how to make a good profit--even a better profit--in today's...

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Digital Transitions
Making The Switch, And Thriving
Maria Piscopo  |  Feb 01, 2004  | 

The Photographer's Travel Guide...
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Business Trends
Business Trends: Working With A Photo Rep
Maria Piscopo  |  Jan 01, 2004  | 

Looking for new and different
ways to bring in more business, photographers often ask me about working
with a rep. As an art/photo rep for almost 25 years, I can appreciate
the balance the relationship can bring to abus...

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What Is In Store For 2004
Maria Piscopo  |  Dec 01, 2003  | 

After a year of interviewing
successful photographers in diverse fields from action sports to fine
art for this column and my own marketing workshops, I'd like to
offer a few thoughts to help you plan to face thec...

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What Clients Want What Clients Need
Maria Piscopo  |  Nov 01, 2003  | 

Most photographers think
that selling their work is all about images--but that is not the
case, especially in today's commercial photography marketplace.
But if you are not selling images, what is theclient...

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Lighting Your Way To Success
Maria Piscopo  |  Oct 01, 2003  | 

I never really believed in the term "overnight success" in photography that is, until I met one. Patrick Ecclesine's (www.ecclesine.com) achievements took actually a week or two and they were...

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How To Find Commercial Clients
Maria Piscopo  |  Sep 01, 2003  | 

Many consumer (wedding/portrait)
photographers look at commercial photography projects and ask--is
that for me? The answer is yes, but only if you are willing to do some
homework. Unlike the consumer market whereyo...

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Money-Making Photo Ideas
The Editors  |  Sep 01, 2003  | 

Some ways to help offset the cost of your favorite pastime

There are lots of way to make money in photography, including selling and trading photo gear, processing film and making prints for other photographers, scanning images (slides, negatives and prints) and putting them on CDs for others, retouching photos, copying and restoring old photos, collecting collectible photographs...

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Business Trends
Business Trends: The Business Of Fine Art Photography
Maria Piscopo  |  Aug 01, 2003  | 

Business Trends

Fine art photography sales is the one area so many photographers would like to explore because it has the ultimate advantage of showing your most personal work--and getting paid for it! Photography has always...

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Business Opportunities Working With Your Lab Service Bureau
Maria Piscopo  |  Jul 01, 2003  | 

Business Trends...
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Business Trends: Making The Most Of Your Travel Photography
Maria Piscopo  |  May 01, 2003  | 

Business Trends

Though travel photography is one of the most sought-after careers in the business, it is difficult to get started and even harder to get established. As a business, it can be approached as both an...

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Business Trends
Reinventing Your Business, Selling High End Portraits; An Interview With David Freeman
Maria Piscopo  |  Apr 01, 2003  | 

Business Trends

Because you need a specific marketing message to sell to potential clients, most photographers base their business on the subject of the photograph such as people, products, and architecture. Some photographers...

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Make Your Web Site Work For You
Maria Piscopo  |  Mar 01, 2003  | 

Business Trends...
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