Joe Farace

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Joe Farace Posted: Mar 11, 2014 Published: Jan 01, 2014 0 comments

These days it seems that using LED lighting systems for studio portraiture is like puppies and kittens—everybody loves them, and why not? All you need to do is turn on an LED light panel and shoot, right? While there’s obviously more to it than that, the WYSIWYG nature of LED lighting is especially helpful for new or aspiring pros who want to get up and running quickly or in applications where the lighting needs to be consistent so lots of portraits can be made in a short amount of time, something event photographers will take to heart. With that in mind I recently tested Bowens’ Mosaic LED light panels (#1). Originally developed for film and video use, they are available in models designed for mounting on traditional light stands for portraiture, so I put them to work in my home studio.

Joe Farace Posted: Oct 01, 2004 0 comments

Photos © 2004, Joe Farace, All Rights Reserved

OK, I'll be the first one to admit that I'm a klutz. I like to work with long lenses (an 85mm lens is short to me) and am constantly backing up into whatever boyfriend, husband, or hanger-on that models feel...

Joe Farace Posted: May 02, 2014 Published: Mar 01, 2014 0 comments

There is something quietly satisfying about working with finely crafted tools. It’s a feeling I remember having back in the film days when making photographs with my first Hasselblad 500C/M camera and one I had again while shooting with Broncolor’s Move 1200 L Outdoor Kit 2. It made creating all of the images that you see here easier and fun to shoot, and it’s in this spirit of play where creativity lives, inspiring a photographer to try new ways to make better photographs. Broncolor’s Move Kit is just that kind of lighting system.

Joe Farace Posted: Jan 10, 2012 Published: Dec 01, 2011 1 comments

The monolights that I’ve recently tested for Shutterbug combine power supply and flash head into a single unit. Handy, but an alternative approach is using power pack and flash head systems, such as those made by Broncolor (www.bronimaging.com), who offer these components as individual units that can be mixed and matched to produce different lighting setups.

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Joe Farace Posted: Nov 01, 2005 0 comments

The new electronic interdependence recreates the world in the image of a global village.--Marshall McLuhan

As I've mentioned many times, there are lots of Internet browsers to choose from and now 3B (www.3b.net) has produced a method for creating your own digital "village," using a combination of a proprietary browser and online software...

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Joe Farace Posted: Apr 01, 2005 0 comments

"The site is best viewed using Microsoft Internet Explorer at 1024x 768."--a.k.a. the writing on the wall

So began an e-mail from a photographer who wants his work featured in this department. Guess what happens when you use another browser, such as Opera, to look at his site? Nada, nothing, zilch, zero. You get a white screen. I don't know about...

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Joe Farace Posted: Jan 01, 2004 0 comments

"It ain't easy being green."
--Kermit T. Frog

To paraphrase the singing amphibian, "it ain't easy having a website," especially like those...

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Joe Farace Posted: Aug 01, 2005 0 comments

"In the beginning the Universe was created. This has made a lot of people very angry and been widely regarded as a bad move."
--Douglas Adams

I n the May issue, I introduced you to a low or no cost way to build a photography website using Exhibit Engine (http://photography-on-the.net/ee/)...

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Joe Farace Posted: May 01, 2005 0 comments

"I have no life, just e-mail."
--Michael Jantze

The World Wide Web provides an international showcase for your images. Would I have ever seen the stunning work of Russian photographer Evgeniy Shaman (www.photo.gothic.ru/shamanix/index_e.htm) without the Internet? Nyet! If...

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Joe Farace Posted: Apr 01, 2009 0 comments

“April Fool. The March fool with another month added to his folly.”—Ambrose Bierce

The best thing photographers can do to showcase their work is build a website, especially one that features their own name as a domain. Oh sure, Flickr and its clones are OK to get started, but when you get serious about your photography you need to get serious about marketing, too. There...

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