Press Release

Press Release  |  Nov 03, 2010  |  0 comments

Nik Software (www.niksoftware.com) announces HDR Efex Pro, a completely new High Dynamic Range (HDR) imaging solution designed to help professional and amateur photographers quickly and easily achieve a full spectrum of HDR enhancements. HDR Efex Pro overcomes limitations in other software products with a revolutionary all-in-one approach and multiple tone mapping algorithms that enable realistic and artistic results to be created start-to-finish within a single tool. Introductory videos, free trial versions, and live online training can be found at www.niksoftware.com/hdrefexpro.

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Press Release  |  Nov 01, 2010  |  0 comments

Bower has partnered with Cisco under the “Designed for Flip” program to launch a .45x Wide Angle Magnetic Lens. The lens will enable the videographer to take video shots with a much wider and panoramic view to capture scenes that were unable to be captured before. The lens is simple to use and easy to attach. The lens comes with a sturdy magnetic design specially designed to fit all Flip cameras. Bower has manufactured the lens with high quality Japanese optics.

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Press Release  |  Nov 01, 2010  |  0 comments

Lensbaby’s newest lens gives photographers a versatile and affordable option for Fisheye photography, plus access to all of the unique creative photography effects offered within the Lensbaby Optic Swap™ System.

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Press Release  |  Oct 29, 2010  |  0 comments

The Carry-Lite is tough enough to handle the heaviest load of camera and lens, with a design that keeps your camera comfortable and ‘quick draw ready’ so you never miss a shot.

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Press Release  |  Oct 27, 2010  |  0 comments

The new LensPen OutdoorPro kit includes everything you need to keep optics clean, whether hiking a dusty trail or out on the lake at dawn: LensPen Original, MiniPro II, MicroKlear and FogKlear. All are designed with a specific job in mind, and all included in a compact nylon carrying case that fits on a belt.

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Press Release  |  Oct 27, 2010  |  0 comments

Photoflex Inc. announced that all of their strobe kits will include one FlashFire 16-channel radio trigger and a receiver for each head. This represents a major price breakthrough because a high quality radio trigger and receiver can often exceed the cost of a strobe head and modifier.

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Press Release  |  Oct 25, 2010  |  0 comments

The Nissin Group has introduced three innovative new models. The flagship model of the Nissin line, the Di866 Professional will now be available for Sony, joining the current Canon and Nikon models. It provides an exceptionally powerful guide number of 60 and sub flash of 12 (ISO 100, 105mm). And for ease of operation, it has a very user-friendly color display, which automatically rotates from horizontal to vertical as the flash is rotated. The six-icon interface represents each of the operation modes -- auto, TTL, manual/av, multi, wireless TTL and custom setting.

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Press Release  |  Oct 25, 2010  |  0 comments

The new Lowepro S&F Series is a modular carrying system which can transform to meet the specific needs of any photographer.

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Press Release  |  Oct 22, 2010  |  0 comments

Hamrick Software, the developer of VueScan, has released its latest version 8.6.58 – with support for 8 recently announced Canon scanners. This brings the total number of supported scanners to over 1550. VueScan also adds support for using multi-core processors to increase scan speed.

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Press Release  |  Oct 20, 2010  |  0 comments

Panasonic announced the world’s first1 interchangeable 3D lens, the H-FT012.

Furthering Panasonic’s leadership in 3D technology, the new interchangeable 3D lens LUMIX G 12.5mm / F12 features two optical systems installed within the diameter of the lens mount, creating stereo images from the left and right lenses that are then processed with a 3D image processing system. Panasonic's advanced technologies in optical technology, image processing systems, and lens barrel design, allow the 3D lens to be compact.

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