Jim Zuckerman
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Newsletter
Jim Zuckerman Dec 15, 2011 0 comments
Photographers love telephoto lenses. We can’t always get close to the subjects we want to shoot, and a telephoto lens allows us to fill a significant part of the frame with them. That makes a picture with a lot of visual impact. Virtually all subjects are dramatized by the use of a telephoto—wildlife, children, sports, nature, architectural design, flowers, and more.
Newsletter
Jim Zuckerman Dec 15, 2011 0 comments
Shooting in a studio intimidates a lot of photographers, but the truth is it’s not hard at all. There are a few basic lighting configurations to learn, and with the immediate feedback from the LCD monitor on the back of the camera, you can see immediately if you have the lighting, the pose, and the expression you want. In addition, you don’t need a huge space and it’s not necessary to spend thousands of dollars on lighting equipment. You can even set up a mini-studio with a $10 photoflood and a background with a white wall or a piece of black fabric.
Newsletter
Jim Zuckerman Dec 15, 2011 6 comments
Monochromatic color themes have been around since the inception of photography. Toning black and white prints with a sepia toner was begun at a time when photographers could only dream of color. The noxious fumes made the darkroom work memorable, to say the least. With digital technology, we can get the same look of a toned print. When I first started learning Photoshop, I translated my knowledge of the darkroom into the digital world. In other words, I learned how to create in the computer the same effects that I had been creating in the darkroom.
Newsletter
Jim Zuckerman Nov 16, 2011 2 comments
One of the ways to draw attention to a subject is to find—or set up—brightly colored objects in an environment of a muted or earth-toned background. The eye is immediately drawn to color, and this is a poignant way to make a powerful and dynamic visual statement.
Newsletter
Jim Zuckerman Nov 16, 2011 0 comments
Photographing subjects with outrageous combinations of colors is a lot of fun. As great as complementary colors are, and as pleasing as subtlety and mood are, there’s nothing quite like color combinations that virtually knock your eyeballs out of their sockets! Combinations like orange and lime green, deep purple and red, and orange and magenta are extremely potent in drawing attention. Sometimes these juxtapositions of color are found in nature (surprisingly enough) but often they can only be found in man-made objects. One of the reasons I love photographing festivals is because the costuming is frequently shocking and outlandish.
Newsletter
Jim Zuckerman Nov 16, 2011 0 comments
Combining color with black and white is a way to focus attention on a subject or one aspect of a picture. This is similar to throwing a background out of focus so our concentration is directed to the in-focus part of an image, or placing a black background behind something so we have nothing else to look at except the subject. You make one area of a picture color and convert the rest of it to black and white, and it is a very unique way to direct a viewer’s attention where you want it.
Newsletter
Jim Zuckerman Oct 17, 2011 0 comments
Many photographers use the term white light without knowing its precise definition in photography. After all, there are many types of lighting that we could be talking about, such as the sun, the lamps in our living room, fluorescent fixtures, open shade on an overcast day, late afternoon sunlight, a mercury vapor street lamp, or flash. Which one of these should set the standard by which we judge all other light?
Newsletter
Jim Zuckerman Oct 17, 2011 0 comments
One of my favorite color combinations is white on white and I want to introduce this approach to using color because the results can be so beautiful.

There is something ethereal and captivating about images that are devoid of the colors that we associate with the spectrum. Images that are primarily white seem pristine, intriguing, and they will complement virtually any type of home or office décor if you are looking to frame some of your photography.

Newsletter
Jim Zuckerman Oct 17, 2011 2 comments
When I refer to window light, I am talking about the soft lighting that comes in through a window when it faces north or when the sky is overcast. This is one of the most attractive types of light photographers use, and it has been a source of inspiration for traditional artists over the centuries when they painted portraits of people, still life images, and the interiors of magnificent works of architecture.
Newsletter
Jim Zuckerman Sep 14, 2011 0 comments
Chromatic aberration is an inherent problem in the manufacture of lenses. It is the failure of the glass to bend the light in such a way that it focuses all the colors at the same point, and it occurs because lenses have a different refractive index for different wavelengths of light. It is characterized by color fringing, or unwanted colors at the edge of objects. The colors can be red, cyan, green, magenta, blue, or yellow. You usually can’t see this fringing until you magnify the image quite a bit, but at 100 percent and higher it’s quite obvious. I’ve enlarged (#1) to 300 percent, and in (#2) you can see what I’m talking about. Chromatic aberration is quite pronounced in wide angle lenses, and it’s most obvious in the corners. The picture of this famous pool in the Gellert Hotel, Budapest, Hungary was taken with a 14mm lens. The center of the lens is largely devoid of these unwanted colors. Telephotos also have chromatic aberration, but it is usually not as bad.