Panasonic Unveils 12.2 Megapixel Digital Camera With 28mm Wide-Angle

Panasonic today expanded its LUMIX family of digital cameras with the introduction of the compact LUMIX DMC-FX100, the world's first to feature 12.2 Megapixel resolution with a 28mm wide-angle. The newly developed and exclusive 28mm wide-angle LEICA DC lens features 3.6x optical zoom, f/2.8 brightness, 1/1.72-inch large CCD and Intelligent Image Stabilization with Mega O.I.S. and Intelligent ISO Control. The LUMIX DMC-FX100 will be equipped with a 2.5-inch LCD screen, and its slim lightweight design makes it extremely portable and stylish.

Intelligent Image Stabilization is a feature across the entire 2007 LUMIX digital camera line. This system is comprised of two features -- MEGA O.I.S. (Optical Image Stabilization) and Intelligent ISO Control.

The DMC-FX100 also introduces a more powerful flash with reach up to 40 feet, high-speed burst shooting, which allows consecutive shooting at a lightning-fast eight shots per second and a new high sensitivity mode in which ISO 6400 recording is realized.

Furthering Panasonic's commitment to Living in High Definition the DMC-FX100 can also record 1920 x 1080 high-definition still pictures and 1280 x 720 at 15 frames per second motion pictures, both perfect for viewing on 16:9 High Definition Plasmas.

Other advanced features of the LUMIX DMC-FX100 include:

· Easy Zoom feature that shifts the lens instantly to full 3.6x zoom power. A second touch of the button activates the Extra Optical Zoom function and extends zoom all the way to 7x.****

· 27 MB of built-in memory: Perfect for backing up SDHC/SD Memory Card recording.

· Added Scene Modes: New high sensitivity mode and new high speed burst shooting mode, making it easier than ever to get beautiful photos in a range of photographic situations and taking further advantage of high resolution image recording.

· Picture Playback by category: Sorts images into categories such as portraits, landscapes, nightscapes, events and motion pictures. Also, allows slideshow playback of images in the same category.

· Available in two colors: silver and black.

· The LUMIX DMC-FX100 will be available in July 2007.

www.panasonic.com/dsc

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