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Joe Farace Posted: Jun 01, 2006 0 comments

It was a typical night at PMA. After a short ride in a stretch limo to an undisclosed location, I sat on the floor enjoying puffer fish sashimi and chilled sake with Nikon's Yoshida Shoichiro. That night, the geishas attending us watched nervously as the CEO handed me a prototype of Nikon's 24-megapixel full-frame digital SLR. "This," he told me...

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Joe Farace Posted: May 30, 2006 0 comments

Gang Of Four Thirds

Almost four years ago, Olympus announced its Four Thirds system at a press conference
that was greeted, to be polite, with mild apathy. At a packed press conference
at this year's PMA, Olympus proved me wrong by announcing a Four Thirds
system alliance supported byproduct...

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Joe Farace Posted: May 01, 2006 5 comments

Photographing a cake can be art.
--Irving Penn

Although I am probably better known for eating cakes than photographing them, my late brother Michael Farace not only photographed cakes that were delicious examples of edible art, he baked them as well. You can see some of these delightful examples of sugar art in his book Cakes by Design, co-authored with...

Joe Farace Posted: May 01, 2006 0 comments

Let me begin with a confession. When testing Leica's D-Lux 2 I did something I advise Shutterbug's readers never do: I received the camera on Friday and on Sunday stuck it and the user's guide in my pocket to read on the four-hour flight from Denver to Acapulco, Mexico. Oh, yeah, I charged the battery before I left. It's a testament to this camera's...

Joe Farace Posted: May 01, 2006 0 comments

I get many questions from readers, pros, and people I meet who don't trust putting their images into a portable storage device, hoping that they'll safely be there (in the card) when they get back from a vacation. After all, the gadget has a simple job to do; it must safely hold your image files until you download them onto your computer. There are many kinds of...

Joe Farace Posted: May 01, 2006 0 comments

"Of course, there will always be those who look only at technique, who ask `how,' while others of a more curious nature will ask `why.' Personally, I have always preferred inspiration to information."--Man Ray

ACDSee Pro: Digital Coincidence?
On the same day Adobe Systems announced the public beta of...

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Joe Farace Posted: Apr 01, 2006 0 comments

"The income tax has made liars out of more Americans than golf."
--Will Rogers

Wikipedia (http://en.wikipedia.org/wiki) is a popular, online, free encyclopedia whose authors are anonymous. John Seigenthaler Sr. was Robert Kennedy's administrative assistant during the early 1960s.

Joe Farace Posted: Apr 01, 2006 0 comments

"A common mistake that people make when trying to design something completely foolproof is to underestimate the ingenuity of complete fools."
--Douglas Adams

Like a lot of photographers, I take some things for granted. When inserting a CompactFlash card into a camera and capturing lots of images, I assume that I'll be able to transfer...

Joe Farace Posted: Mar 01, 2006 0 comments

Wireless transfer of photographic image files is nothing new--at least not in Internet years. Canon and Nikon have their own versions of such devices and while they are not inexpensive (about $1000) they are not that expensive if you really need to transfer image files wirelessly. The downside to Canon's WFT-E1A and Nikon's WT-2 is that both are designed to work...

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Joe Farace Posted: Mar 01, 2006 0 comments

"You Meet the Nicest People on a Honda." --1962 TV commercial

By December, 1962, American Honda was selling more than 40,000 motorcycles a year and its number of dealers exceeded that of any competitor. When a US advertising agency proposed a campaign slogan called, "You Meet the Nicest People on a Honda," it became a sensation and people...

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