A powerful portfolio involves so much more than just a strong grasp of the technical aspects of photography—it’s a complex mix of style, techniques, and intriguing ideas. Many photographers struggle to achieve a high-impact portfolio, feeling that they lack the creative spark to invigorate them and move their work forward.
By shooting with continuous studio lights photographers can enjoy the benefits of both studio strobe control and natural light aesthetics. With the explosion of D-SLR video capabilities, more companies have begun making continuous lighting options for photographers including florescent lights, LED panels, tungsten video lights and more.
If you have a window with thick or dark curtains, then you have the recipe for stunning dramatic lighting. You don’t need any special equipment—just your camera, the window, and curtains. This light is great for men and women, and can emphasize the mood and the form of your subject.
Natural light is stunning and is a great way to get an intimate portrait of your subject. You do not have the distraction of bright flashing strobes of the studio or having to make large modifications to natural light using diffusers or reflectors. Instead, window light helps you keep it simple, and allows you to connect with your subject more easily and keep the mood relaxed.
In Fashion Flair for Portrait and Wedding Photography (304 pages, Course Technology, ISBN: 978-1-4354-5884-0, $34.99) Lindsay Adler shows photographers how to apply the concepts of fashion photography, including preparation, styling, props, lighting, posing, and post-processing, to their portrait and wedding photography. This practical guide demonstrates how to prepare for a shoot, including choosing the location, wardrobe, hair, makeup styling, and poses, as well as considering the lighting and equipment. You’ll also find in-camera techniques, fashion lighting essentials, Photoshop techniques, and a variety of other tricks to achieve the fashion flair aesthetic. Also included are business and marketing tips, including useful social networking sites, products, and services to help you maximize the fashion flair approach and make it work for you. Chock full of great shots and extensive how-to and lighting diagrams, this can easily serve as a study and workbook that will help elevate anyone’s portrait and wedding work. In this excerpt we’ve chosen just a few of the many lighting diagrams and tips found in the book.—Editor