i use auto WB until it's not working for me. it usually does a pretty good job, and with raw editing it's not a huge stressor.
Please comment briefly on your experience with and/or need for custom White Balance tools and techniques.
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It is an a valuable tool even for amature like my self. Shooting in low light with some flood lights can leave the photos yellow. Just adjust the white balance and your photo is better. We buy better cameras with nifty features. So do not let them go to waste. Experiment and see what happens.

It takes a lot of discipline to stop and set white balance before a shoot, but if you do the results are better and it saves a TON of time. I don't always do it, but if I'm not in daylight and I'm going to be doing a lot of shooting with the same lighting, I am very happy when I do.

I use the WhiBal. If you ever try it, you will know why you need to use it. An in-camera setting can come close, but the WhiBal almost always makes a difference. You don't see it until you use it. Then it is almost always, "That s better!"
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