Maria Piscopo

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Maria Piscopo Posted: Apr 01, 2003 0 comments

Business Trends

Because you need a specific marketing message to sell to potential clients, most photographers base their business on the subject of the photograph such as people, products, and architecture. Some photographers...

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Maria Piscopo Posted: Mar 01, 2003 0 comments

Business Trends...
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Maria Piscopo Posted: Nov 01, 2002 1 comments

For photographers, finding
new ideas for self-promotion is an ongoing business issue. In today's
competitive marketplace, you have to maintain a balance between what creative
ideas you plan and what you can really accomplish. To help you evaluate...

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Maria Piscopo Posted: Oct 01, 2002 0 comments

As many commercial photographers
will tell you, it has not been such a great year for business. Though
the consumer (wedding/portrait) shooter seems to be still building sales
and finding new clients, the commercial shooters have been looking for...

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Maria Piscopo Posted: Sep 01, 2002 0 comments

In the competitive business
of consumer photography, selling your personal style has always been the
way to improve sales and go to a higher level of pricing and clientele
for weddings and portraits. I get asked about this topic of "personal
st...

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Maria Piscopo Posted: Aug 01, 2002 0 comments

I really never know what to expect when I'm taking one of my classes on a field trip. I do know that I will be using the same portrait techniques outdoors that I use when I'm in a studio environment. I also know that the outdoor settings offer many more challenges and...

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Maria Piscopo Posted: Jul 01, 2002 Published: Jun 01, 2002 1 comments

You are in the business of
photography to make money but often photographers do not know how to manage
their business to make a profit--or even where profit comes from! To help
you better manage your business to make a profit, we interviewedTom...

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Maria Piscopo Posted: Jun 01, 2002 0 comments

If all the trends and innovations
in the marketing and business of photography, one of the most exciting
is e-mail marketing. This can be considered as a supplement to your advertising
and direct mail and is a great way to reach current and prospectivec...

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