Press Release

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Press Release Posted: Dec 02, 2009 0 comments

Adobe Systems Incorporated (Nasdaq:ADBE) introduced Adobe Photoshop Lightroom 3 beta software for Macintosh and Windows, a public preview of new and improved functionality to be delivered in the next major release. Available as a free download on Adobe Labs, Lightroom 3 beta delivers a preview of new tools that will be in Lightroom 3, including more intuitive importing, unparalleled noise reduction and sharpening tools, enhanced slideshow capabilities and direct publishing to online photo sharing sites like Flickr. Adobe encourages photographers to test this early selection of new features and provide the product team with their feedback.

“We are extremely fortunate that a strong community of photographers have rallied around Lightroom, helping to evolve the application and making it a meaningful part of their photographic workflows,” said Kevin Connor, vice president of product management for Professional Digital Imaging at Adobe. “While we’re still hard at work on Lightroom 3, we recognize the value our customers bring to the development process and want their input so we can deliver the best final product possible.”

Lightroom 3 beta has been completely redesigned with under-the-hood efficiencies to better handle growing image libraries and improve responsiveness with a higher-quality processing engine. In the Library module, a rebuilt import system makes bringing photos into the software more intuitive. Users can easily specify the source and destination of their images, and save common processing, metadata or destination settings as easy-to-reuse presets.

The Library module also includes new capabilities to publish collections on popular photo-sharing sites. Flickr users now have direct access to their accounts from within Lightroom and can drag and drop images directly into their Photostreams. Flickr Pro account users can automatically synch their images and even view comments made on Flickr directly within the Library. This functionality can be extended to additional sites by adding them as new plug-ins once they become available.

In the Develop module, an overhauled processing engine allows users to create the highest quality images. Improved Capture Sharpening and Color Noise Reduction tools provide superior results while still preserving an image’s edge detail and contrast. A new Grain tool adds a film-style grain to images, and two new Vignette modes help photographers get a more natural look.

Lightroom 3 beta also offers advanced output options, including the ability to export slideshows as videos with audio and title screens that can be posted to video-sharing sites or optimized for mobile media. New watermarking capabilities enable photographers to embed text or graphic information directly on an image and then adjust the size, position and opacity. In addition, photographers can customize print layouts and save settings for future use, giving them refined control over their images.

Adobe Photoshop Lightroom 3 beta is available as a free download to anyone on both Macintosh and Windows platforms. Visit to learn more and download the beta. Feedback can be submitted on the Lightroom forums: http://forums.adobe.com/community/lightroom. Users also can connect with Adobe at www.facebook.com/lightroom or www.twitter.com/AdobeLR, and can add the tag #AdobeLR3beta to tweets about the Adobe Photoshop Lightroom 3 beta.

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Press Release Posted: May 10, 2010 0 comments

Hoodman adds a smart hot shoe mount for using the HoodLoupe 3.0 during DSLR Video Capture.
The new mount is called HoodCrane. HoodCrane is available with the Cinema Kit Pro
which includes HoodLoupe 3.0, HoodMAG- a new magnifying video eyecup for your Hood-
Loupe 3.0--and the HoodCrane. If you already have the HoodLoupe 3.0 you can pick up the
HoodCrane and HoodMAG separately.

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Press Release Posted: Sep 01, 2010 0 comments

Canon U.S.A., Inc. announced the addition of five new PIXMA printers with a new Full High Definition (HD) Movie Print feature. In addition to this new and exciting technology, these new models will feature improvements to Auto Photo Fix II to further enhance those near perfect memorable moments while Easy-PhotoPrint EX software now allows users to search and use images from Flickr.

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Press Release Posted: Jan 14, 2011 0 comments

ARCA-SWISS has expanded its R-line of precision medium format cameras with the ARCA- SWISS Rm2d, a smaller, lighter version. The Rm2d is the camera for high resolution hand held photography, both digital as well as analog. This new camera’s features - its functionality and its extraordinary compactness and light weight - make it ideal for architectural and travel photography as well as photojournalism. It has the same clear design that won the Rm3d an acclaimed international design award. The positioning and design of the hand grips allow you to go swiftly from portrait to landscape format.

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Press Release Posted: May 27, 2011 1 comments
Clik Elite’s padded camera bay protects expensive – and fragile photography equipment – from the hard, harsh outside world. Customizable to fit any photographer’s set-up, the bay features adjustable cushioned dividers to shield and cradle delicate camera bodies and lenses. A zippered inner cover adds yet another level of protection. And the innovative magnetic closure snaps closed like magic, holds like a vise, and releases with the twist of its anodized aluminum knob.

Small accessories – media cards, cables, batteries, bags of M&M’s – stay organized and accessible in the multi-pocketed top flap. A roomy side pocket totes a water bottle or additional lens.

The Magnesian 10 travels easy – the shoulder strap adjusts to fit right, and the strap’s air-cell pad cushions the load. An ingenious sleeve slides onto rolling luggage’s’ handle while cruising through the terminal or train station.

With sharp looking hardware and six color options, the Magnesian 10 – and it’s bigger brothers, the Magnesian 20 and 30 – combine high-performance style with fully-loaded function.
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Press Release Posted: Dec 23, 2009 0 comments

Camtrol, a stabilizing
platform for video and DSLR cameras, is said to open a new world of balance,
support, and freedom for action shots taken by videographers and photographers.
Camtrol’s action control grip (ACG) with its anatomical articulating ergonomics
provides for natural hand positioning and control. The ACG has a hollow inside,
which accommodates any remote--putting control of the camera always under
the thumb of the shooter. Camtrol with a remote is a one-handed operation
giving the user the liberty to take any shot without restriction, and it works
for right- and left-handed shooters.

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Press Release Posted: May 14, 2010 0 comments

Bokeh: The Science of Focus and the Art of Blur with Vincent Versace

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Press Release Posted: Sep 03, 2010 1 comments

Manfrotto School of Xcellence, a free resource for anyone who wants to learn more about photography, is proud to announce a free webinar titled “Sports Photography: Understanding Motion and Emotion,” which will take place on Thursday, September 9 from 2:00 p.m. to 3:00 p.m. EDT. The host, Sports Illustrated Staff Photographer Bill Frakes, will explore how action and feature images are made during actual games from little league tilts to the Super Bowl.

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Press Release Posted: Feb 11, 2011 1 comments

Lexar Media announced the new Lexar Professional Secure Digital Extended Capacity (SDXC) memory cards. The new high-capacity Lexar Professional 133x SDXC cards enable the capture, storage, and transfer of extended lengths of 1080p high-definition (HD) video and continuous, rapid-fire image capture in a single, high-performance solution. The Lexar Professional 133x SDXC card is the first available in a 128GB capacity, and is also offered in a 64GB capacity. Both cards are speed rated at 133x, providing a minimum guaranteed transfer speed of 20MB per second, and feature a Class 10 speed designation. For additional information about Lexar Professional SDXC cards, visit www.lexar.com.

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Press Release Posted: Jan 27, 2010 0 comments

Tamron has just announced a new, user-friendly way for everyone from casual shooters to serious shutterbugs to showcase their prized images, share them with like-minded enthusiasts, tell the fascinating stories of how they were created, and get valuable feedback that will help participants take their photography to the next level. To access this innovative, interactive blog-style sharing site, users just go to www.ShareItWithTamron.com where they can answer regularly posted questions with a blog comment that includes the respondent’s relevant photos and the stories behind them. The kick-off question is a midwinter classic: “Just how cold is it really? Show us your ‘freeziest’ winter shots and tell us all about the latest temps where you live or vacation.”

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