For photographers, finding
new ideas for self-promotion is an ongoing business issue. In today's
competitive marketplace, you have to maintain a balance between what creative
ideas you plan and what you can really accomplish. To help you evaluate...

In the competitive business
of consumer photography, selling your personal style has always been the
way to improve sales and go to a higher level of pricing and clientele
for weddings and portraits. I get asked about this topic of "personal
st...

You are in the business of
photography to make money but often photographers do not know how to manage
their business to make a profit--or even where profit comes from! To help
you better manage your business to make a profit, we interviewedTom...

I am always asked these
same questions in my self-promotion seminars. Why is there a long-standing
prejudice against hiring a photographer who is also the writer of the
story? Is digital capture expected now for the photojournalist? How do
you...

For a photography business
to be profitable, there must be a client base that you can work with and
that has an interest in the type of work you do. Getting started or expanding
your business involves shooting a lot of images for these clients. The...